Agency: Insight Creative

Creative Director: Brian Slade

Design Lead: Kellie Pruden, Hannah Morris

What: A visitor experience at Mercury’s Newmarket building, to showcase their ‘energy made wonderful’ brand proposition.

My role: Part of the showcase was 4 “how we generate renewable energy” animations, explaining how hydro, geothermal, solar and wind power are generated. Each one was a 2-minute video, which I created in After Effects.

Another part was an augmented reality (AR) interactive, showcasing Mercury’s generation activities in the Waikato region. For this, I created individual assets in After Effects, such as swaying trees and rain clouds.